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Front view of Sun Struck Tanning Face Drops Classic in clear glass bottle showcasing amber dropper and front label on beige background - go to product sun struck tanning face drops classic

Sun Struck Tanning Face Drops – Classic

Peach squeeze tube labeled LUX UnFILTERED and Summer Skin, tinted body lotion on cream background - go to product summer skin classic gradual self tanning body cream

Summer Skin - Classic

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Triple Espresso

Front view of Summer Nights Skin Tint bottle showcasing pump dispenser with matching pink applicator mitt on pale beige background - go to product summer nights skin tint

Summer Nights Skin Tint

Beige cylindrical bottle labeled +LUX UNFILTERED N°GLASS the cream 45 ml / 1.5 fl oz - go to product the cream

The Cream

Front view of Fountain of Youth hand cream tube (Vanilla Caviar), 75 ml, brown tube with black cap on beige background - go to product fountain of youth hand cream

Fountain of Youth Hand Cream

Front of Mini Golden Hour box showing mini tanning tube and face drops bottle through pink window labeled LUX Unfiltered - go to product mini golden hour set

Mini Golden Hour Set

Front view of Summer Skin gradual self-tanning cream tube, Deep shade, showing LUX Unfiltered branding and 200 ml - go to product summer skin deep gradual self tanning body cream

Summer Skin - Deep

Front view of Tall Pour sculpting body cream tube showing LUX UNFILTERED branding, Sandstone shade and 250 ml above bamboo cap on light background - go to product tall pour sculpting body cream

Tall Pour Sculpting Body Cream

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Front view of Sun Struck Tanning Face Drops Classic in clear glass bottle showcasing amber dropper and front label on beige background - go to product sun struck tanning face drops classic

Sun Struck Tanning Face Drops – Classic

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Our Founder's (Various) Tanning Routines

Mirror selfie: person holds phone covering face and a tube labeled '+LUX UNFILTERED N°32 HYDRATING SELF-TANNING CREAM SANTAL'.

I want to preface this article by saying that for being the founder of a self-tanning brand, I’m truly the most low-maintenance person so it’s almost comical that these are the products I make. With that said, each product I develop has to be minimal effort otherwise I’d never use it.

If you are new or nervous to self-tanning, I promise this is your gateway to a natural-looking tan without the intimidating process or results. Everything is non-toxic, super hydrating, formulated with skincare grade ingredients, and uses custom luxury fragrances. Had to throw in my little spiel while we are here 😉

Okay let’s get into the routine(s).

For my face: I use our N°12 Bronzing Face Drops pretty much every 2 days. I like to apply them directly into my palm (half a dropper-full) them apply to my face on TOP of my moisturizer. If you mix with moisturizer your results will be a lot more subtle. I usually see color within 2 hours and it continues to build. You can wear makeup over the drops, too. So I’ll apply, let it set for 5 mins, then go in with my makeup.

For my body, daily: When we are talking about regular maintenance, N°32 Gradual Self-Tanning Cream is IT. It applies like a regular body cream, which makes the application super easy, mess free, and one less step (since you can replace your regular body cream with this). I’m currently *obsessed* with N°32 Sculpting since it has our new fragrance (an even more elevated Sandalwood) and toning properties like peptides and caffeine.

When I have an event or photoshoot: I go straight for the big guns when I need a dark tan fast. Our N°36 Tanning Mousse gives a stunning European-esque color that looks good on literally everyone! I personally use the Deep shade and apply with our mitt the night before and shower the next morning. But you could also apply in the AM then shower before your event that evening if you prefer to marinade during the day.

At a pool party or night out: This is one of those things you won’t realize you need until you try it. Our N°10 Blurring Body Glow is insane for evening skin tone, blurring imperfections and adding a hint of bronze and shimmer. You’ll get immediate color payoff that washes off, so I guess I should clarify that I use this when I’m in a bikini and not going swimming. If using at night, I apply to skin that is showing like my collarbone, cleavage, legs, etc.

Hot tip from me, in order to keep your tan looking fresh and in tact, keep your body hydrated. Super important key for an even fade, too. Our N°14 Body Conditioner is an absolute negotiable for me and now it also comes in Sculpting to match the gradual. This will become a luxury that you can’t live without, trust me. In between tanning days, make sure your skin is looking dewy and healthy to support your tan (real or fake!).

That about covers my go-to tanning routines. As I mentioned, a few new things coming this year to add to this, but these are my staples. If you’re wanting to test our different fragrances you can drop into a Sephora and sample them, check out our store locator here.

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